I often heard throughout my decades in sales: ‘the highs are high, and the lows are low’ from my peers – and sometimes from sales management, ‘you are only as good as your last sale!’
One thing I found that was missing from traditional corporate sales training programs is this: there is an inner game of sales, which when mastered, can move your from an average to a top performer. I call it ‘sales confidence.’ In other words, how to overcome the stressors of sales and business: overcommitment, lack of boundaries, stress and lack of life balance that comes with the profession. Demands from customers, working with team members we don’t agree with, or working in a culture that is complacent vs collaborative. The list goes on…
The solution? BRING VALUE!
As I was reading ‘The Greatest Salesman in the World,’ I came across this from Og Mandino:
I will commit not the terrible crime of aiming too low.
I will do the work that a failure will not do.
I will never be content with my performance in the market.
I will always raise my goals as soon as they are attained.
I will always strive to make the next hour better than this one.
And how will I accomplish this? First I will set goals for the day, the week, the month, the year, and my life…In setting my goals I will consider my best performance of the past and multiply it a hundredfold.
HABIT 8: THE POWER OF VALUE! The Customer Experience
In scroll 8, “The Greatest Salesman in the World:” The power of mastering value creation – for ourself and for the customers we serve: focusing on creating an experience for our customers. How do you differentiate yourself from your competition? Be excellent, be indispensable, be the one that your prospect or customer is waiting for.
What I have learned from studying, teaching, and living the power of my focus on value:
When I focus on value, I bring the best version of myself to the table – I am accountable, responsible and I focus on excellence.
My results are a direct reflection of the VALUE I am bringing or not bringing forward. Income, sales, client base and referrals area all a reflection of the value, or lack of value we bring forward.
I make it a habit each day to ask, ‘what can I do and how would I show up today so that whomever I meet would pay to spend their time with me based on the customer experience?’ (think The Challenger Sale, Adamson/Dixon)
When you focus on bringing value, others will be attracted to you and you will never have to worry about a lack of customers or income again
Value can cost you so little – but change your and your customers world in a second – value is priceless
I think of you as a success minded friend, and I am so excited and passionate about sharing my mission with you: to work with sales and success driven stars to crush their results so they can live a life of PEACE and leave a life of STRESS – to be the BEST version of THEMSELF!
I look forward to sharing 10 tips to building SUCCESS habits over the next 10 days! Welcome to the journey of being the best version of yourself!
Curious? Let’s talk!